Do you spend many hours a day in front of a screen? Do you feel anxious or bored if you don’t check your phone every so often? Do you feel that when you disconnect from social networks you are missing something important? If you

If we think of a sale as a customer or end user, perhaps we will only see the specific moment of the transaction, but if we put ourselves in the role of the marketing expert, this would only be one more step in

Sure you know what a community manager is, but do you know what it is not? They are not an administrator, they are not a customer service agent, they are not a graphic designer, they are not a web developer… If you like social

Many companies today are looking to improve time management in the workplace. This is a way of recognizing the importance of optimizing the efficiency and productivity of your equipment. In this context, time management software has become an indispensable tool for organizations of all sizes

Remote work for Information Technology (IT) profiles has experienced a considerable boom in recent years, opening a world of opportunities for professionals and companies in the sector. This working model is characterized by carrying out tasks from anywhere and at any time, as long as you have a

Have you been browsing Amazon and seeing personalized recommendations based on your previous purchases? Or maybe you just watched a series on Netflix and now they suggest new content that matches your tastes? These experiences are clear examples of one-to-one marketing, a strategy that

Building an organization with valuable and committed employees is a challenge. And even more difficult is to prevent them from leaving for other companies, in an increasingly competitive labor market. In this context, it is necessary to apply talent retention strategies and try to keep

In today’s society, where technology continues to advance at gigantic rates, one of the most in-demand job profiles are IT profiles. Companies are looking for IT professionals with a wide variety of skills and profiles to fill specialized programming and technology positions. In this article, I will talk

In today’s business world, investing in the development and growth of employees is essential to maintaining competitiveness and long-term success. To achieve this, there are various strategies and approaches, two of the most prominent being coaching and mentoring. At first glance, they might seem similar,